Category
SEO / Webmaster
Six tools for the files and tags search engines actually read. See how a title and description will render in a result before you publish, build valid meta and Open Graph tags, and generate a robots.txt, a sitemap, or a redirect rule without hand-writing the syntax.
All SEO / Webmaster tools6 tools
Writing for the result, not the editor
A title is written in a CMS field and read in a search result, and those are different shapes. Google truncates by pixel width rather than character count, so a title full of wide letters is cut earlier than one full of narrow ones, and the practical ceiling sits near 60 characters. SERP Previewer renders your title, URL, and description the way a result actually looks, which is the fastest way to see that the distinguishing words have fallen off the end. Meta Tag Generator emits the standard tags plus Open Graph and Twitter cards together, since a missing card is the usual reason a shared link looks broken.
Files that control crawling
Robots.txt Generator builds valid directives and reminds you that the file only works at the domain root. XML Sitemap Generator produces a standard urlset that follows the sitemaps.org schema, which is what search consoles validate against. .htaccess Redirect Generator writes the rule correctly, and defaults to a 301, because a permanent redirect passes nearly all ranking signal while a temporary one does not and gets cached aggressively by browsers when you did not intend it.
Frequently asked questions
How long should a meta description be?
Roughly 150 to 160 characters. Past that Google truncates with an ellipsis, and anything after the cut does no work. Google also frequently rewrites descriptions to match the query, so treat yours as a strong suggestion rather than a guarantee.
Where does robots.txt have to live?
At the root of the domain, reachable at yourdomain.com/robots.txt. Crawlers only look there, so a file in a subdirectory is ignored entirely. Each subdomain needs its own.
Should I use a 301 or a 302 redirect?
Use a 301 when the move is permanent, which is nearly always. It passes almost all ranking signal to the new URL. A 302 signals a temporary move, keeps the original indexed, and is cached aggressively by browsers, which makes it painful to undo.